Maddy Webinar Funnel

PROOF

Someone in your space already does this

About 1,000 YouTube subscribers. A coaching business past $100k a month.

Callie Nguyen teaches people UGC, so she's in your exact niche, with a far smaller audience than yours. The money doesn't come from views. She runs one free live workshop every Sunday, and the people who want help apply for her coaching program. Twenty or thirty clients a month at a few thousand each is how a small channel gets there.

Her channel Her free workshop

Before the deliverables

Three things I noticed
before I built anything.

01

The opening

You've built a really good ladder. There's one step missing in the middle.

Going from a desk job in politics to six figures from UGC, out of a campervan with Cedar, and then teaching 2,000+ people to do the same, is a lot to be proud of. What stood out to me is the gap between the $297 course and Basecamp, which is only for creators already past $5k. Your course FAQ even gets "do you offer a call?" and the answer is "DM me". People want to do this with you, not just watch you.

02

The maths

Your audience, at a price that matches what they're actually after.

The women in your world want consistent $4k months and trips paid for by UGC, with you checking their portfolio and their pitches every week. With 49,900 people on Instagram, 29,100 on TikTok, the podcast and 2,000+ students you've already taught, six to nine of them a month isn't a stretch. That's fewer than 1 in 200 of your past students.

03

What you might be thinking

"That sounds like a lot more work." It's the call you already run.

High ticket done badly is a calendar full of 1:1s. Done properly it's one 90-minute group call a week (you already run Basecamp calls on Wednesdays) and async reviews you can do from the van in one block. You'd be teaching the way you teach now, to a smaller room that's paid to be there.

So instead of explaining it, I built it. The programme, the webinar, the funnel, the emails and the ads, all below.

See what's built